Branding work for a friend launching his salon career!
Advertising flyer made to help upcoming beauty students create their own personal brand! Includes hand-drawn assets.
This branding mockup is an exploration into a concept inspired by my dog, Indy. I always thought of her as the perfect mascot for a playful yet classic cocktail bar, so I incorporated those characteristics into the brand's narrative. Using hand-drawn illustrative accents and bold, sleek typography, the identity strikes a balance between sophistication and charm. The illustrations give the system a personal touch, while the clean type and refined palette ground it in timeless style. Together, they create a brand world that feels both adventurous and fun — a place where character and craft go hand in hand.
This mockup was created as part of an intensive design sprint with Hudson Lab Ventures in New York City. As the team’s designer, my role was to translate big-picture ideas into engaging, visually driven narratives that could resonate with both industry leaders and younger audiences.
Our solution: a Netflix-style docu-series along with a website designed to reimagine how heavy industry tells its story. Through bold branding, dynamic layouts, and storytelling-focused visuals, this project transforms a complex climate challenge into a format that is approachable, inspiring, and conversation-starting.
This mockup showcases the design direction, narrative framing, and visual identity that brought our team’s concept to life.
This pitch deck, created during an intensive design sprint with Hudson Lab Ventures, translates complex climate goals into an engaging, visually driven narrative. Featuring bold branding for a Netflix-style docu-series concept, it reimagines how heavy industry can connect with younger audiences to spark meaningful conversations on the path to net-zero.
Logo design for an alcohol research lab, blending imagery of the brain, a mouse, and alcohol consumption into a cohesive visual mark that reflects the lab’s focus on neuroscience and behavioral study.
For this job, I was asked to develop a launch poster for a new ice cream product, iterating through multiple design revisions and simplifying visual elements based on client feedback to achieve a clean, impactful final design
Website UI exploration for a plant shop called "Planted!"
Flyer made amid the many, MANY, job applications…
I love mixing illustration and hand lettering to play with composition and typography, so I figured why not show that off in a fun little humorous way!
An exploration in brand identity based around a mid-century modern furniture company.
Self-promotional flyer!
Package design exploration for the cleaning product brand “Dust to Dirt.”
Ode to Typography is a collaborative project dedicated to the art of design. It is “a love letter to process, experimentation, material, form, and language made visible.” Using individual alphabetic characters, mine being the letter “V,” my peers and I have all created compositions expressing qualities inherent to four different media, including letterpress printing, riso printing, digital tools, and cast light/shadows. These are my experimentations.
UI exploration for a new years resolution app called "Abode."
An experimentation in editorial graphic design using the article "Castles made of Sand" by Lorrraine Wild.
